Townsend Advisers Blog- Townsend Chairman Mentioned in the U-T San Diego September 4, 2012
- Apple Ad Man Thinks Differently About Branding July 31, 2012
- Recipe for Startup Media Coverage July 9, 2012
Tag Archives: emerging media tips
Recipe for Startup Media Coverage
Startups and SMBs face more challenges attracting reporters’ attention than their corporate counterparts. Reporters are held accountable for how many clicks their stories generate, according to a Forbes.com paid contributor we interviewed this week. She shared that, despite Forbes’ focus … Continue reading
Posted in Public Relations, Quick Tips
Tagged emerging media strategies, emerging media tips, new media strategies, PR Tips, PR tips and tricks, public relations, Townsend Advisers Public Relations
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Are PR Pros “Friends or Foes?” Journalists Answer
Do journalists view PR pros as friends or foes? That was the question posed by Trulia’s Ken Shuman at a panel he hosted last week. Respondents included — in order pictured above — AllThingsD’s Kara Swisher, Bloomberg Businessweek’s Doug MacMillan, … Continue reading
How Freelance Journalists Pitch the Media
PR flacks aren’t the only people who pitch the media. Freelance journalists do, too, and they’ll be the first to tell you it’s a TOUGH way to earn a living. In “The Freelance Strategist” last week, Grace Bello offered freelancers the … Continue reading
What I learned from PR Newswire about New Media Strategies
Our team recently had the opportunity to meet with Michael Pranikoff, the Director of Emerging Media for PR Newswire, our beloved wire service. Michael shared with us some great new tips and tricks for using new media (social networks, blogs, … Continue reading